As we head into the New. Year, to generate new revenue, Analyze, Clarify And Crystallize Your Product Names and Service Names. Step back and take an objective look. Is it crystal clear to you — and More importantly Your existing customers and target customers — what your products and services do? Are the benefits completely [...]

To generate new revenue, give your top performing employees and perhaps freelancers and a key supplier or two an extra, Unexpected Bonus or Special Gift. Keeping with the holiday spirit, depending on your organization and past practice, many employees are probably expecting a holiday bonus or year-end bonus. The ho-hum ordinary is Not what I [...]

The Best Way to generate new revenue and Pronto is to mine Your existing customers for new business opportunities. And to generate revenue right away, analyze your transaction [sales] pipeline. Your existing customers have already made the purchase decision; for example, they Already Like You and your products and services and are Already Paying [...]

One of the most powerful ways to generate new revenue is to create Customer Loyalty Programs. These programs really help you generate more revenues and profits. While the most popular and typical programs are “Frequent Flyer programs,” you can create and implement a more innovative, personalized program that creates a Special Affinity between you and [...]

Over the weekend, it happened! I was seduced by the MSN.com Movies pages – The Revenue Miner Loves the Movies. MSN featured 19 famous people (actors, writers, musicians, etc.) who celebrated their 70th birthdays (MSN milestones) this year. Some of my favorites include actors Morgan Freeman, Jack Nicholson and Bill Cosby. Let’s celebrate Star Trek [...]

On Friday, National Treasure: Book of Secrets opened. I didn’t see the movie because my children and I made a pact that we’d see it together–so you’ll have to wait a week or two for The Revenue Miner’s review — but don’t let that stop you from seeing the movie. :):):) Click here to find [...]

The other day our post featured The Palm Steakhouse’s holiday card and holiday gift coupons and customer loyalty coupons. Click here to see the holiday gift coupons and their holiday card. Got to love The Palm. To repeat the main point that we discussed in the earlier post, The Palm Steakhouse gave me a gift that gives them shelf [...]

Thank YOU!!! 2007 has been a great year for The Revenue Miner, in no small part due to You and the thousands of other revenue miners who have joined our great adventure! As a special holiday ‘Thank You’ gift here’s The Revenue Miner’s Free Holiday Gift to YOU! First, Everyone – including You — who [...]

Hey - I hope You are rocking this holiday season. The Revenue Miner is working diligently to complete two client marketing projects by tomorrow so this will be short, but don’t miss this post’s sizzle! One of my favorite restaurants is The Palm Steakhouse. As you know, I am a Big Fan of Customer Loyalty Programs and Customer Rewards Programs. The Palm sponsors [...]

Holiday Pre-Order Form from Dunkin’ Donuts The other day, in the very popular post, “How Holiday Sales Soar from Little Scrap of Paper,” I promised you I would post the Holiday Pre-Order Form from Dunkin’ Donuts. Here’s Part 2 of 2 in this series, and here she is. [...]