Often, the best way for entrepreneurial companies and growth companies to boost sales is to align salesperson’s interests / the sales professional’s interests with the company’s interests. In other words, when the company profits (makes money), the salesperson makes money.
Depending on your industry and field, compensate your sales team as follows:
a) 100% commission: this means that when [...]
Posted in Accounting & Finance, Business Math, Guarantees, Refreshing Marketing Ideas, Sales Follow Up, Sales Secrets | 1 Comment
To generate new sales revenue, give your customers who make a new purchase or a recent purchase some extra, free samples or free gifts. And make the customer choose the sample or gift they want. This ‘Thank You’ encourages repeat purchases, increases customer loyalty, generates goodwill and creates customer involvement.
If you’ve followed our posts, [...]
Posted in Bonus with Purchase, Customer Experience, Customer Loyalty Programs, Customer Satisfaction, Keurig Coffee, Refreshing Marketing Ideas, Repeat Purchases, Sales Secrets, Upsell, Value Proposition | 1 Comment
This week, I advised a client (approximately $1 million in sales revenue) to yank (revoke) a job offer for full-time employment she extended to a freelancer. Allegedly, the woman wanted to leave her current employer (a larger publicly traded company) to join my client full-time. My client gave the candidate one week to submit a [...]
Posted in Accounting & Finance, Business Math, Company A, Guarantees, Uncategorized, Value Proposition | 2 Comments
To generate more new revenue, create a “fast pass” system (here’s how). This mechanism speeds up purchase velocity (speed of purchase) and shortens customers’ waiting time, for example improves the customer experience. On our way to Outback Steakhouse the other day, we saw my neighbor Rhonda who told us to call ahead to join the [...]
Posted in Client Communication, Customer Experience, Customer Loyalty Programs, Customer Satisfaction, Outback Steakhouse, Refreshing Marketing Ideas, Repeat Purchases, Sales Secrets | No Comments
To generate new revenue, feature a relevant, focused, hands on promotion or advertisement (ad) and drop your pitch right in your customers’ laps. Include your promotion on your invoices or on a handout that you give your existing customers and target customers. . .
During the Christmas holidays, I visited friends in California and we [...]
Posted in Client Communication, Customer Experience, Customer Satisfaction, Holiday Marketing Ideas, Outback Steakhouse, Product Positioning, Refreshing Marketing Ideas, Repeat Purchases, Sales Secrets, Upsell | No Comments
To meet your sales revenue target or sales goal, follow these four simple math calculations to guide your sales calling actions: calculate how many sales you need to close, the repeat business you expect to generate and how many sales calls you need to make.
1. Determine Your Average Sale Price. If you are like [...]
Posted in Accounting & Finance, Business Math, Repeat Purchases, Sales Follow Up | No Comments
Business Use of Your Automobile. The Internal Revenue Service allows tax deductions for the business use of automobile. As of January 1, 2008, the 2008 optional standard mileage rates used to calculate the tax deductible costs of operating an automobile for business equals 50.5 cents (50.5¢) per mile. The Standard Mileage Allowance or Mileage Reimbursement Rates are issued by The Internal [...]
Posted in Accounting & Finance, Business Math, Taxes | 7 Comments
Recession-proof your business: 11 more ways to pour money into your pocket. Welcome Back. If you want to review the first post in this series, please visit Recession-Proof Your Business Part 1. With all the doom and gloom overcrowding the media, the key to recession-proofing your business is to plan ahead and take definitive action [...]
Posted in Accounting & Finance, Business Math, Product Value, Refreshing Marketing Ideas, Repeat Purchases, Sales Secrets, Upsell, Value Proposition | 1 Comment
To recession-proof your business, especially with all the doom and gloom overcrowding the media, plan ahead and take definitive action to lock in revenue and increase profitability. With just a few steps, you can guide your business through any tough times that may come along:
1) Evaluate your product lines and service lines to determine which [...]
Posted in Accounting & Finance, Business Math, Client Communication, Customer Loyalty Programs, Guarantees, Product Value, Repeat Purchases, Sales Secrets, Value Proposition | No Comments
To increase your revenue, Raise Your Prices!!! Though most likely we haven’t chatted in person, I suspect that you could raise your prices and fees And your customers won’t blink. And if they do, maybe it’s worthwhile to stop servicing their business. The Revenue Miner just finished coaching several of our clients – we helped [...]
Posted in Accounting & Finance, Business Math, Value Proposition | 1 Comment