Archive for the 'Keurig Coffee' Category

Employee Loyalty and Swimming in the Boat

Running a small business/growth business has its personnel challenges and employee challenges (as I’m sure you can appreciate), often in ways that are more magnified and intense than in a larger company where Bad Hiring Decisions are typically less costly and disruptive.
Last week, we posted about our client, Company A, who had extended an offer to a [...]

How to Use Free Samples and Free Gifts to Generate New Sales Revenue

To generate new sales revenue, give your customers who make a new purchase or a recent purchase some extra, free samples or free gifts. And make the customer choose the sample or gift they want. This ‘Thank You’ encourages repeat purchases, increases customer loyalty, generates goodwill and creates customer involvement.

If you’ve followed our posts, [...]