To generate more new revenue, create a “fast pass” system (here’s how). This mechanism speeds up purchase velocity (speed of purchase) and shortens customers’ waiting time, for example improves the customer experience. On our way to Outback Steakhouse the other day, we saw my neighbor Rhonda who told us to call ahead to join the [...]

To generate new revenue, feature a relevant, focused, hands on promotion or advertisement (ad) and drop your pitch right in your customers’ laps. Include your promotion on your invoices or on a handout that you give your existing customers and target customers. . .
During the Christmas holidays, I visited friends in California and we [...]