Publicity Secrets: One of the best ways to expand your business, make more money and gain credibility in your marketplace is through publicity.
Publicity means getting coverage in the media (press coverage) as a story or source of information.
What’s more, publicity is FREE, especially compared to advertising.
Publicity is more powerful than space advertisements because space advertising [...]
The greatest sales secret is positioning (placing) your products and services right in front of your customers’ eyes. Make it simple, clear and easy…as follows:
The other day, I had a meeting near Wall Street; on my way out I stopped at Trinity Church at Wall Street and Broadway. I have always admired Trinity Church and [...]
Free Grocery Savings How-To Guide Ready to Put Lots More Money in Your Pocket!
Are today’s crazy food and grocery prices driving you up the wall? No more, with this handy grocery savings guide, you’ll eat hardy for less and save money in every supermarket aisle today, tomorrow and month in, month out. What’s more when [...]
The other day, I was walking down Main Street in Armonk, NY 10504. It was a very hot day and I passed La Mer Seafood. Outside was a simple advertisement: “Lemonade + Arnold Palmer: $1.50 a Glass.” The ad was written with a magic marker on a white board, approximately 2’ x 3’.
Very simple. Crystal [...]
Bed Bath & Beyond Coupons — New Life…
Now, for a limited only, The Revenue Miner will honor Your Bed Bath and Beyond coupons - Even the expired coupons. We’re 100% serious! Send them in today to redeem your rebate.
With our success tools and incredible information products you’ll expand your business by leaps and bounds And [...]
Sometimes, the smallest, seemingly insignificant little extra clinches the sale and locks up customer loyalty and repeat purchases. In other words, a little gesture can make All the difference in the world!
As part of my emergency fund (safety money), I invest in Certificates of Deposit (CDs). Even though the interest rates are relatively low these [...]
Sometimes, the smallest, seemingly insignificant act, gesture or word to your customers can catapult your customer service, customer relationships and customer experience to the moon.
Last Friday, I had meetings in New York City and had lunch at “Metro Café,” a salad and sandwich shop; this location was at 839 Seventh Avenue at 53rd Street (zip [...]
We proudly bring you another case study about “Company A,” one of our best clients that happens to be run by a savvy woman!!! I mention the founder/CEO’s gender because it’s relevant to this post…
She just emailed me to describe a situation where she’s pitching a marketing package to an internationally recognized businessMan and author. [...]
Sometimes the concept of FREE really hits home and pulls your customers in like a close shave on a Saturday night. A couple of months back we featured a post about Gillette’s (NYSE: PG) strategy of giving away razors “for free,” winning lifetime repeat customers and making tons and tons of money on selling the [...]
One of the best ways to expand your business and boost your revenues is to reward loyal customers for buying from you. This in turn further increases customer loyalty, purchase frequency and upsells. Give your loyal customers more and more gifts and bonuses based on their spending levels—how much they buy from you. This strategy leverages [...]
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