Analyze the cause and effect in your customer interactions and watch your customer loyalty and sales soar!
My nephew, almost 12, went to day camp this summer. He had a great time, although at the end we discovered that his counselors (college age) teased him. Disgraceful. Custom is to tip the counselors because they earn a [...]
Posted in Client Communication, Customer Experience, Customer IS King!!!, Customer Loyalty Programs, Customer Satisfaction, Employees, People Power, Smart Hiring | No Comments
Yesterday morning, my son Mike and I played soccer in our traditional Sunday game. Then I grabbed my favorite: well done bacon (burned!), egg and cheese on a roll for breakfast at my local deli. Umm.
A young man who was a senior at Syracuse University was also ordering. I asked him what he wanted to [...]
Posted in Employees, Smart Hiring, Start Business, letters of recommendation | No Comments
Sometimes, the smallest, seemingly insignificant act, gesture or word to your customers can catapult your customer service, customer relationships and customer experience to the moon.
Last Friday, I had meetings in New York City and had lunch at “Metro Café,” a salad and sandwich shop; this location was at 839 Seventh Avenue at 53rd Street (zip [...]
Posted in Bonus with Purchase, Client Communication, Customer Experience, Customer IS King!!!, Customer Satisfaction, Employees, Product Value, Refreshing Marketing Ideas, Repeat Purchases, Sales Secrets, Smart Hiring, Value Proposition | No Comments
The more years that go by, the more I believe that successful selling means putting your offer (promotion) in your clients’ hands directly and making sure you communicate your offering clearly and succinctly.
As a writer, author, publisher, and especially a copywriter, I love language, words, phrases and construction…and today’s Revenue Miner post is no [...]
Posted in Client Communication, Copywriting Secrets, Product Positioning, Refreshing Marketing Ideas, Smart Hiring, letters of recommendation | No Comments