In our last post about Rimm’s Blackberry, ‘How Blackberry PIN Creates New Revenue,’ we explained the power of their lightning-fast PIN technology:
Remember, each Blackberry handheld device has its own unique PIN, a unique I.D.
Today we discovered that you can email your friends and contacts your PIN, Easily.
Simply load your email (click ‘Compose Email’), select the [...]

Sometimes, the smallest, seemingly insignificant act, gesture or word to your customers can catapult your customer service, customer relationships and customer experience to the moon.
 
Last Friday, I had meetings in New York City and had lunch at “Metro Café,” a salad and sandwich shop; this location was at 839 Seventh Avenue at 53rd Street (zip [...]

As a business owner and entrepreneur you may have focused on the difference between the owning and running a business and having a job—being an employee. And there IS a difference. A job is often considered to be a five day, 9 to 5 endeavor where the employee collects a pay check (salary) along with [...]

To expand your business and create new sales revenue that sticks like grease in a clogged drain, build a brand with a unique name that rings your customers’ doorbell and your cash register.
The other day, my kitchen sink drain got clogged up–too much cooking grease and oil. Excuse the graphics, but the sink was full of [...]

One of the best ways to expand your business and boost your revenues is to reward loyal customers for buying from you. This in turn further increases customer loyalty, purchase frequency and upsells. Give your loyal customers more and more gifts and bonuses based on their spending levels—how much they buy from you. This strategy leverages [...]

This useful rule of thumb can help you gauge profitability of your business, the quality of  sales revenue and the ratio of sales revenue to costs.
>> Sales Revenue equals 3 times Costs OR
>> Sales Revenue equals 6 times Costs
>> Or some other multiplier that works for your business.
The concept is that in order to turn a [...]

One of the best ways to win new business and generate new revenue is to Exude Self-Confidence. The Secret is to Overflow with Self-Confidence. Not arrogance, over-the-top pride, effusive language or bogus hype, but Strong Personal Conviction And the Sincere Belief that You Can Deliver and Solve the Customer’s Problem and Provide the Smart Solution [...]

Recession-proof your business: 11 more ways to pour money into your pocket. Welcome Back. If you want to review the first post in this series, please visit Recession-Proof Your Business Part 1. With all the doom and gloom overcrowding the media, the key to recession-proofing your business is to plan ahead and take definitive action [...]

To recession-proof your business, especially with all the doom and gloom overcrowding the media, plan ahead and take definitive action to lock in revenue and increase profitability. With just a few steps, you can guide your business through any tough times that may come along:

1) Evaluate your product lines and service lines to determine which [...]

To generate new revenue and attract new customers and new clients, offer a FREE consultation, FREE critique, FREE review or FREE analysis. Design a promotional service that showcases your offering and has a high perceived value to your existing customers and target customers. This introductory program provides a low-risk or risk-free way for new customers and [...]