On Tuesday, I introduced one of our clients (Steve, CEO) to a Venture Capitalist, Joe.
Once Steve explained the business premise (business model) to Joe, Joe asked two key questions!
1. Will you meet your financial projections?
In other words, are you SURE in this economy that you will generate enough sales revenue and control your costs so [...]
Posted in Accounting & Finance, Business Math, Raising Capital, Sales Secrets, Selling & Sales: Great Pathways, Start Business | 2 Comments
Recently, a number of our clients have asked us to help them evaluate what is the Right amount of FREE work…In other words, how much FREE Before FEE. This is a delicate balance (depending on your field). Sometimes it’s customary to give free work to develop the business or win the client. But, the difficulty [...]
Posted in Accounting & Finance, Business Math, Consulting, Product Strategy & Placement, Product Value, Sales Secrets, Start Business, Value Proposition | 3 Comments
The Best Way to Expand Your Business is to Get into the market and test your products and services ASAP.
Don’t make the classic entrepreneur’s mistake and wait too long to enter your market. Or it’s likely you’ll likely refine yourself out of the market and miss the boat. In other words your target [...]
Posted in Customer Experience, Customer IS King!!!, Product Positioning, Refreshing Marketing Ideas, Sales Secrets, Start Business, Value Proposition | 2 Comments
Yesterday morning, my son Mike and I played soccer in our traditional Sunday game. Then I grabbed my favorite: well done bacon (burned!), egg and cheese on a roll for breakfast at my local deli. Umm.
A young man who was a senior at Syracuse University was also ordering. I asked him what he wanted to [...]
Posted in Employees, Smart Hiring, Start Business, letters of recommendation | 1 Comment